Genre research- horror

 The horror genre like many others have common camera angles, movements and shots, common lighting, mis en scene, editing and sound. The most common camera angles seen in this genre are high angles to show superiority, dutch angle to give the feeling of tension and to show that somethings wrong, and low angles to show inferiority. Some common camera shots and movements are long shots, close up, zooms, point of view shots, tracking and pan shots, over the shoulder, wide shot, establishing shot just to name a few. For lighting, some common scenes are introduced with dark lighting to emphasize the feeling that something is going to happen, usually something that's not good. As the movie progresses there are usually some scenes that are more brightly lit to break up the feeling of suspense and horror. Which are then followed by the darkened scenes which radiate the feeling of horror. Horror genre film also have common sounds such as non diegetic sound, usually the eerie sounds that the viewers hear when somethings about to happen. Also diegetic sound,dialogue, ambient sounds, incidental sounds and internal diegetic. Common Mis en scene can be shown through the abbreviation C.L.A.M.P.S. C for costumes has a very big spectrum. Usually the costumes can consist of normal clothing normally seen in movies like Annabelle and Scary stories. Along with normal clothing some more obscure costumes can be used for the antagonist of the movie like in movies like the Scream trilogy. L for lighting is usually connected to the tone of the movie usually it’s dark lighting to make the feeling of horror. A for actors  can be anyone, any gender, ethnicity, nationality. M for makeup can be anything. In some movies like  Scary stories  they use effects makeup or normal every day makeup. P for props can be anything from a knife to a stick. S the setting can be anywhere any location. Common editing techniques used in this genre are flashbacks, cut always, fade in/out, shot reverse shot, action match, jump cut etc. Horror is a very big genre in film and a lot of the films have very similar elements. The elements in a horror film are designed to frighten and panic, cause dread and alarm, and to invoke our hidden worst fears, often in a terrifying, shocking finale. While captivating and entertaining us at the same time in a cathartic experience. Horror films effectively center on the dark side of life the forbidden, and strange and alarming events. They deal with our most primal nature and it’s fears:our nightmares, our vulnerability, our alienation, our revulsion, our terror of the unknown, our fear of death and dismemberment, or loss of identity. Horror films are often combined with science fiction when the menace or monster is related to a corruption of technology, or when earth is threatened by aliens. A couple examples of horror films that show these elements are: It (2017),  The ring (2002), The Blair Witch Project (1999), The Wolf Man (2010), and Insidious (2010). Within these elements I really like the jump scares they add into these horror films, I also like the monsters they create. However I don’t like it when different horror films have the same story line I think that it’s annoying.

Genre research-thriller

The thriller genre like many others have common camera angles, movements, and shots, common lighting, Mis en scene, editing and sound. We thought that this fit our theme of our new movie really well. For the Mis en scene there are many different aspects that go into it. Like the lighting in a thriller the lighting tends to create shadows to create tension within the audience. Another aspect that goes into this thriller is the props the props for thrillers tend to be spaced close together to create a claustrophobic affect to portray the entrapment in the characters mind. The setting tends to be in dark places such as alleys or haunted houses. The makeup also takes a huge roll in thrillers. Usually in thrillers there makeup tends to be slim to none to make the character seem more relatable for the audience. The clothing in thrillers tend to be normal clothing. Like casual wear thrillers use these type of clothes to create realism within a film so it makes the audience believe that it could happen to them. The most common camera angles seen in this genre are high angles/ bird eye view. These shots are used to give the effect that whatever is being looked down on appears powerless and vulnerable. Another one they commonly use are low angles. They use this to show how powerful of intimidating the villain is. For thrillers some common shots the use are the close up shot.They do this to show the characters reaction. Another one they use are over the shoulder shots. They use this to build up tension and suspense between the characters.The lighting for most thrillers are dark to create a eerie affect. The common sounds for thrillers are non diegetic sound. This is usually the sound they hear when something bad is going to happen. The editing for most thrillers are flash backs, cutaways, shot reverse shot, and action match.

Genres I would like to research

 Hello! Today my group and I in class had a discussion about researching genres for our upcoming movie. We began to brain storm about the different options we had and discussed which ones we thought would best fit our pitch. Due to the fact that it's about teenagers mysteriously disappearing in a creepy house on Halloween night, the first and most obvious genre that came to our mind was horror. I would like to further my knowledge of the genre and research it because it is one of my personal favorites. Additionally, I think the elements that go along with it really creates a memorizing movie that can really catch the attention of audience and have them on the edge of their seat. The next genre our group thought of was thriller. I think this genre is super intriguing and it really involves the audience as well. As a third option, we thought of action. Action incorporates lots of elements that would be fun for the creators to make and for the viewers to watch. My group and I already a pretty well rounded background knowledge on the genre horror. Last year while prepping to film our movie title sequence we spent a lot of time together in and out of the classroom doing research about this genre. We have a pretty good understanding of things like lightening and other misenscene involved. However, it never hurts to do more. So that's exactly what we'll do. As a group, we are going to conduct further research on the genre horror along with thriller and actions. Afterwards we can go over and discuss what we learned to see which genre it is that will be best fitted for the movie that we want to make. I'm super excited to begin this process and this journey of creating this short film. We want to make our movie look professional as possible, and the only way to do that is to make sure we know what we're doing. So, the research begins!

Pitch blog

Four kids on Halloween night walk into a mysterious house where one by one each of them disappear only to find out who was behind it all.

Group blog

 Hello today I’m going to be talking about my group. I love the group I am working with. I’m so happy that I get to work with these talented people. I have been friends with the people in my group since elementary school. Also one of them is my sister so lol. I’m so excited to work with my group mates because they are all so talented and creative. We are all so excited to come up with our ideas for the project. We were all so happy that we are working together and that we can create something amazing. The people in my group are Alex, Jake, and Morgan. Each group member is so creative and intelligent. Jake was such a great director for our film last year. He knew exactly what he wanted and everyone was a director but he was amazing. Alex was a really good editor. Like I said everyone did editing but Alex was so good at it. Morgan was a great actor we all really love the way she acted. I’m so excited to see what we come up with for the idea of this project. Last year I really loved our project we did a murder mystery. And we also did commercials with each other and that was so fun. We basically worked together all last year too. But I’m so excited to work with them again!

Intro blog

 Hello I’m so excited to be back for a second year in this class! When I took this class last year I was amazed by how much I enjoyed it. So I’m very excited that there is another media class. So today in class we started talking about our short film and I can’t wait to start it! We talked about finding our groups for this project or that we can work by ourselves, but personally I already have my group. In class we talked about what the expectations are for this project. We also talked about how our short film could possibly go into a little film convention. I think that’s pretty cool making your own film and possibly putting into a fair or convention. some other things that we talked about was just the overview of what needs to go into the short film package. We also talked about branding and promoting our short film. We have to promote our short film as a part of the project which I think is really cool. We also talked about the website part to it, because some people were confused. So the teacher cleared thing up about the website part which was good. We also talked about how long our short film has to be. I’m so excited to start this and create an idea with my group. We wanted to make a part 2 for our movie we did last year but we aren’t doing that. I think we are going to make a new fresh idea. I’m so grateful to have this class and I’m so excited. We also talked about our CR and what to do for that. So yeah class was great and I can’t wait to start the project.  

Audiences and Institutions essay

  Marketing is essential when it comes to making a film. It's the way it gets out to the people so they can watch the film. It's also the money put towards the ads and what platform they are going to put the ad out. It’s a necessity for the film world because it decides what cinemas it will be showing at and the release timing of a film. The success or failure of the marketing campaign of a film will have a huge influence on the profitability of the film. The key elements of any film marketing campaign include posters, the unique selling point of a poster promises a unique film and may appear special to the viewer. Most viewers need to be presented with something new and fresh because that grabs the viewers' attention and reals them in to see the movie. 

   One film that really caught people's attention was the movie Black panther. One of the main ways to successfully market a movie is to make something that will grab people's attention, and this was one movie that everyone was excited for. They created this emotion of excitement in people by making teasers and trailers that were everywhere. This includes social media ads would pop on Instagram and twitter, snapchat, and even Facebook. They also put out posters on billboards and more ads on TV. They wanted to make sure that everyone knew about this film, and through all this marketing excitement grew among the whole world. There was also a special premiering to show off the movie even more. 

  Another film that really caught people’s eyes was the movie Jurassic World everyone loved the classic Jurassic Park and they didn’t think the other ones would be as good, but directors created a Jurassic world and people were really intrigued to see what this movie was about. Everyone was so anxious to see the trailer for this movie so when everyone saw it, the trailer blew up with views. This movie had a lot of marketing, the movie partnered with Legos to make a Lego set of the Jurassic World set. All the kids loved it and that was another way to market their movie. So if families didn’t see it yet and the kids bought the toy they would ask their parents to see the movie. 

  An additional movie that really stood out was Guardians of the Galaxy Vol 2. Everyone loved the first movie and were really hoping that there would be a 2nd one. People were so excited when Marvel put out the sequel teaser. After people saw that the hype just kept growing and growing, something that helped that was a Super bowl commercial and mix tape poster reveal. There were also other marketing skills like they partnered up with Doritos and they made a Guardians of the galaxy Doritos bag. This really helped the hype of this movie to keep growing. The hype was so big that when they finally released the movie on the first weekend, they had already made $427 million. 

Again, with this movie The Lego Movie Part 2, all the kids around the world were excited to see this movie and were excited to see the trailer when it came out. The kids were getting excited because of the ads on the TV and the poster they would see on the billboards when they were in their cars. They also made Lego sets about the second movie and it was a really big thing. The second movie didn’t do so good but most of the kids that saw it were really happy. 

  Overall Marketing is a huge thing in the movie/ film industry and its very important. There is also a lot of elements that make up the marketing process and  we have to know what they are. And its always good to learn about thing like this in the filming world because a lot of elements make up the filming world and its good to share it.